Getting more followers is not as difficult as it seems. However, you must follow some steps to make that path easier. Your account will grow like a weed.
Start your own blog
This is a very powerful tool to help increase your followers on Twitter. You must include topics in your blog that you are passionate about, making it easier for you to write about it. Although your blog will be independent from your Twitter account, people will read your publications, their interest will be captured and therefore, they will probably follow you on Twitter
If you are interested in creating a blog, you can find some tips of how to create a blog content plan here.
If you want to get more Twitter followers, you must include your link or user name in other social platforms like Facebook, Instagram or your blog. If you participate in an event or collaborate in other blogs, ask them to mention your Twitter account. This is a great way to increase followers.
Optimize your profile
You must include in your Twitter profile:
- Your name: your name on your Twitter account might not be the same as your real name. State your name so users will easily find you.
- Photo: include a picture with your best face. It’s a good idea that the photo shows your face and is recent.
- Header Photo: to finish optimizing your profile you should include a header photo that defines you. Use the brand’s logo if it’s a business account. (you can find the right size for your pictures on Twitter here)
- Account description with 160 characters to introduce yourself to whoever clicks on your profile. Here you can show your professional or personal side, depending on your target.
Use this content wisely, so your potential followers can understand who you are and especially, what your Twitter account is all about.
Define your audience
You must know to whom your content will be oriented before you start tweeting. You must establish who your target audience will be in order to know the tone and language you will use.
Tweet relevant content for your followers
Once you have determined your target audience on Twitter, it’s time to focus on your content, making sure it is relevant, loyal to your identity and interesting for your followers.
Quality content will be the best way to conquer your public and get more Twitter followers.
Twitter is a very dynamic social network because people tweet at any time from everywhere. It’s important that you schedule your publications when your followers are more active. If your followers realize that your profile is not updated, or you don’t post updates, they will stop following you. Be careful though, you shouldn’t overwhelm twitterers with too many publications.
Some applications like Metricool allows you to schedule your tweets at the best time according to your audience so you don’t have to stay on Twitter the whole day.
Find a captivating and successful tweet on your profile
People will look closely at the first two tweets that appear on your profile. This platform lets you set a tweet at the beginning of your timeline, so it will be easily seen by users as soon as they enter your profile. Having a captivating tweet will help you to get more followers and make a great first impression with your audience.
A hashtag on Twitter is a kind of label that helps you find what you’re looking for. It’s crucial that you use them on your tweets correctly.
You can also analyze which hashtags are trending more and if they fit in your editorial plan, use them. This strategy will also help you to reach more Twitter followers.
Interact with your followers
Interact with people who are already following you. Ask questions or create your own surveys to stimulate their interest and improve engagement on Twitter. Once you establish a relationship with them you can take advantage of those interactions.
Retweet and ask for retweets
Retweeting what you find interesting or what complements your info will capture your followers’ attention. It’s a way to make your timeline more enjoyable. Besides, this allows you to show other tweets in addition to yours. Asking your followers to retweet your content sometimes works and spreads your content on Twitter, so you will reach more people.
Analyze and pay attention to your account
If you analyze your Twitter account, you will know how many followers you earn or lose and when it happens. You will also learn how many interactions you get by publication and at what time of the day your followers are more active. You should study your audience to know their interests or how you can draw their attention. Metricool also gives you the option to analyze your Twitter account where you can find metrics as follows: